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Employer fertility benefits have a dramatic and startling expansion amid the Great Resignation, experts say
As employers try to entice new workers and keep the ones they have, more are turning to fertility benefits.
In fact, the trend has been moving upward for the past couple of years. In 2021, the number of large companies offering or enhancing their family-building benefit grew by 8% year-over-year, according to FertilityIQ. That may include egg freezing, drug therapy, intrauterine insemination (IUI) and in vitro fertilization (IVF).
The fertility-education website expects to report even larger numbers for this year based on data it has been collecting.
“We are seeing dramatic and startling expansion,” said Jake Anderson-Bialis, FertilityIQ’s co-founder.